Ebba Commercial Pulse
Ebba Biotech · —, week —
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Today and this week, per person
Touches are emails, LinkedIn requests and messages, and calls. Click a number to see the leads behind it.
Act now
The five best open opportunities. Full list on Pipeline.
What the data says today
Written by Claude from the sheet and Sellfinity at the daily 17:00 run. All conclusions are on Insights.
Activity by person and channel
The benchmark is the activity needed to reach the monthly meeting goal at the team's current rate of touches per meeting.
Touches per week
Stacked by channel. The dashed line is what the goal would need per week at the current conversion. Weeks 41 and 42 come from the sheet's Activity per week tab, where LinkedIn requests and messages are one number.
Touches per day, by person
Day-level counts start on 19 Oct. 20 and 21 Oct before 15:00 are estimates from each lead's latest logged action; from then on the 17:00 run counts every new log.
Meetings booked this month against the goal
Cumulative per workday. The dashed line is an even pace to the goal by the last workday.
From worked lead to order
All outreach leads in the sheet. Percentages are the share of the step before. Click a step for its leads.
Meetings booked
One per company and booking day, dated by 'Meeting booked on'. Rows with a flag were corrected; see Insights.
Pipeline change since the last 17:00 snapshot
Leads per stage now and at the last snapshot.
Best opportunities right now
Ranked by a score: stage (quote 60, meeting held 50, meeting booked 45, follow-up 35, replied 30), plus 10 for buying signals in notes, 10 for past orders, 10 for an advanced Sellfinity stage, minus 15 or 25 when contact is older than 14 or 30 days. Click a row for the lead.
Sellfinity Lead Pipeline
Live rows on the Sellfinity board, refreshed at the 17:00 run. The sheet hands leads over here once they reply.
Score = 10 per meeting booked this month + 4 per lead in dialogue + 1 per 20 touches this week + reply rate in points − 1 per 10 overdue leads. Click a person for their leads.
Side by side
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Largest direct industry customer—
Sales per month
Euro by customer type, from Sellfinity Orders. Canceled orders and zero-euro internal orders left out; free samples kept. Click a month for its orders.
Top payers
Volume is µl from the order SKUs (A520-A-50 counts 50 µl), once per SKU line: Sellfinity does not export quantities, so it undercounts multi-vial orders. Exact monthly µl are on Records. Click a customer for its order history.
How close are we to the record?
Each bar runs from zero to the all-time best (the end mark). Green is where we are; the dashed mark is where this month lands at today's pace. Orders come from Sellfinity, which starts in —. Invoiced revenue and volumes come from the 2026 Order Summary (invoiced revenue from 2020, last month in the file: —).
Invoiced revenue per month since 2020
SEK, from the Order Summary. The line is the rolling 6-month average. The highlighted bar is the best month ever.
Revenue per year
SEK. This year is to the last month in the Order Summary; the dashed mark is last year over the same months.
Volume sold in 2026
Microlitres per month by product and form, from the Order Summary.
Conclusions so far
From the latest 17:00 run. People, customers, sequences and data quality.
Which approach gets answers
Share of worked outreach leads that replied or moved further, by segment. The faint bar is a cautious lower bound (95%); small groups are uncertain. Click a segment for its leads.
Rows to fix in the sheet
The dashboard never edits the sheet. These need a person.